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L'Etape Slovenia 2025 T-shirt unites cycling legends

Order the official L'Etape Slovenia 2025 T-shirt while registering for the Sunday challenge.

The L'Etape Slovenia 2025 collection now includes a cotton T-shirt. You can order it at a promotional price of 15 EUR during your registration for the Sunday challenge / Ride or Race /, available only until February 28, 2025. After this date, it will be available at regular price in selected Hervis stores in Slovenia and their online shop.

The Story Behind the L'Etape Slovenia 2025 T-shirt

Motifs and Graphic Elements:

  • Route: Two loops, two distances, one challenge, one experience. A complete circle, a meeting point, a union. It guides cyclists with rhythm and dynamics, leading them to their (personal) goal.
  • Cyclists: Caravan, team, camaraderie – symbolized on the left, the heart side. Passion, joy for life, childlike playfulness, and freedom all beating for cycling.
  • L'Etape Slovenia Logo: Positioned on the left side. The event takes place under the auspices of the iconic Tour de France.
  • Time Markings: A record of this legendary experience’s edition.

The Sunday Challenge Route

The main motif is the route of the Sunday challenge - Ride and Race, which runs through the stunning landscapes of Gorenjska. Each location tells a story of the past and captivates with breathtaking panoramic views, green forest backdrops, and the interplay of the Škofja Loka hills with the mountain ranges in the distance: the Julian Alps, the Karavanke, and the Kamnik-Savinja Alps.

Two Loops Form a Complete Route

Kranj, the host city, boasts a unique position at the confluence of the Sava and Kokra rivers, making it an ideal starting point for the Sunday challenge. With the start/finish area at Slovenski trg, the cyclist caravan first heads to the “eastern” loop – depicted on the T-shirt’s left side, toward Škofja Loka.

All participants will ride the eastern loop, descending from the Šenturška Gora mountain finish into the valley. After a sprint segment, they will either cross the finish line (80 km route) or continue their epic cycling journey to the "western" loop, heading toward the second mountain finish at Jamnik (150 km route), shown on the right side of the T-shirt. From Jamnik, they descend into Kropa and navigate the rolling terrain to the finish line in Kranj.

The eastern loop is ridden by all Sunday challenge participants.The western loop is reserved for participants of the longer 150 km route.

How to Purchase the T-shirt?

The T-shirt is currently exclusively available to those registering for the Sunday challenge at a promotional price of 15 EUR. During the registration process at Prijavim.se, select your preferred size and add it to your registration. Women’s (fitted) and men’s T-shirts are available in sizes XS to 3XL.

The promotional purchase with registration is only possible until February 28, 2025.

Already Registered but Didn't Order a T-shirt?

Thank you to all the legends already registered for the Sunday challenge. If you’d like to order a T-shirt at the promotional price, please email info@letape.si with your name, surname, gender, and preferred size.

Orders are accepted until December 16, 2024. We’ll send you an invoice, and your order will be confirmed upon payment.

Regular Price at Hervis Stores

The T-shirt will later be available (expected late spring) in selected Hervis stores and their online shop at the regular price. It will be open for purchase to everyone, regardless of participation in the L'Etape Slovenia Sunday challenge.

Registration and Official L'Etape Slovenia 2025 Collection

When registering for the Ride - 80 km or Race - 150 km Sunday challenge on September 7, 2025 taking place in Kranj, Slovenia, you can also order other items from the official collection. These are available only for a limited time and/or in limited quantities.

>> Learn more about registering for the L'Etape Slovenia 2025 Sunday challenge and the collection: